
Please become my competitor.
The tools agencies once sold access to are open to anyone now. Why I mean it when I invite you to compete, and what still doesn't come in the box.

The tools agencies once sold access to are open to anyone now. Why I mean it when I invite you to compete, and what still doesn't come in the box.

The distinction matters more than it sounds. One is an identity you have to keep defending. The other is just getting the work done.

The jargon isn't protecting your expertise. It's hiding it. Say the true thing simply and watch what happens.